Airtel Jobs/careers: Manager (Media Operations & Customer Experience) at Airtel Nigeria

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Manager (Media Operations & Customer Experience)

Post Date: 2012-05-05
Desired Course(s): Not Specified
Application Deadline: May 20, 2012
Experience: 5-7 yrs
Job Status: fulltime
Location:Lagos

Job Details

Airtel Nigeria, one of Nigeria's Top telecommunication companies with million of subscribers across the country is recruiting for

JOB TITLE: Manager, Media Operations & Customer Experience
JOB CODE: 5056
REPORTING TO : Head, Brand & Communication
LOCATION: West Region, Nigeria

JOB PURPOSE:

To achieve business goals and brand saliency by devising strategies for the specific region, in line with the overall brand strategy and subsequently plan and implement the same at the regional level.

PRINCIPAL ACCOUNTABILITIES

EXPECTED END RESULTS MAJOR ACTIVITIES

1. Regional Promotions and activities
Design regional and zonal promotions and campaigns with an objective of improving brand adoption and  top of mind awareness amongst  target audience.
Project-manage all promotions and campaigns ensuring adherence to guideline, deadlines and set   KPIs’.
Develop reports on all promotions and campaigns reporting ROI and KPIs.
Identify sponsorship opportunities and develop ROI for same.

2. Branding 
Identify and evaluate branding opportunities across various channels within the region.
Conduct audit of the various channels to ensure all Branding is as specified.

3. Visibility  
Ensure Top Of Mind Awareness (TOMA) target is achieved within given timelines.
Ensure visibility across all channels in the region.
Develop innovative ways of ensuring the brand is visible.
Calculate ROI for all visibility projects.
Conduct periodic audit to ensure that outdoor material are up to date and meet specified standards

4. Product Launch 
Design launch plan for all new products at the regional level, ensuring speed and reach.
Provide support for Sales team with regards to taking new products to market with the desired impact using innovative means.

5. Communication 
Ensure that all communication for the region is simple and easily understood by all target audience
Ensure communication is done in relevant local languages to ensure
reaching wider target audience.
Identify and leveraging suitable sponsorhip opportunities to help
project brand visibility/generate ROI

6. Sponsorship 
Ensure Co branding partnerships are well leveraged in the regions

7. Regional Promotions and activities
Design regional and zonal promotions and campaigns with an
objective of improving brand adoption and  top of mind awareness amongst  target audience.
Project-manage all promotions and campaigns ensuring adherence to guideline, deadlines and set   KPIs’.
Develop reports on all promotions and campaigns reporting ROI and KPIs.
Identify sponsorship opportunities and develop ROI for same.

Educational Qualifications

A recognized university degree, an MBA will be an added advantage

Relevant Experience 

At least 5-7 years working experience Trade Marketing/ Brand
Management experience Ability to identify the most cost effective
means of reaching base within allocated region
Capacity to ensure adoption of brand and improve top of market awareness

Personal Characteristics & Behaviours

Achieving Business Success
Delighting the customers
Displaying Entrepreneurial Spirit


Apply here